Strategy, formerly known as MicroStrategy, continues to attract the interest of institutional investors with its strong Bitcoin investment strategy. The company’s 478,740 Bitcoin assets, valued at $46 billion at current prices, enable pension funds to indirectly enter the cryptocurrency market.
Strategy Attracts Institutional Investors with Bitcoin Assets
California’s teacher retirement fund has directed a portion of its $69 billion investment portfolio to the crypto sector. The fund also made a $76 million investment in Coinbase (COIN) shares alongside Strategy. The California Public Employees’ Retirement System is following a similar strategy, demonstrating its interest in crypto investments with $76 million in Strategy and $79 million in Coinbase shares.
Michael Saylor’s Strategy completed its latest Bitcoin purchase between February 3-9. During this period, the company added 7,633 BTC to its portfolio by paying $97,255 per Bitcoin.
The Florida Retirement System Fund holds $46 million worth of Strategy shares, while the Wisconsin State Investment Board holds $29 million worth of Strategy shares. Strategy shares have increased by 16.5% since the beginning of 2025 and by 383% in the past year.